Ana Scherer is a successful coach, business owner, public speaker and author, animal lover, insatiable learner, traveller, spiritual seeker, athlete and a person deeply committed to a healthy and sustainable lifestyle.  She holds a BA in Political Science and International Relations from Arizona State University and is a graduated of Coach University, the leading coaching school in the world, with over 200 hours of coach specific training.

Ana has been coaching since 2004 and has a coaching style which is honest, direct and nurturing.  She had the privilege of coaching hundreds of clients from different cultures and backgrounds using both a face-to-face and phone/online models for the sessions.  Ana has found that being fluent in several languages (Portuguese, English, Spanish and French), and having lived in several countries (Brazil, USA, Hong Kong, Indonesia and Portugal) has been an immense asset when it comes to understanding her clients on a deeper level, building rapport, and enhancing the element of trust in the coach/client relationship.

She has worked with professional athletes, C-Suite executives, corporations, independent professionals, artists, and entrepreneurs.  She has also given inspirational talks around the world including a TEDx talk in Hong Kong.

Ana is a member of the International Coaching Federation and co-founder of the Brazilian ICF Chapter and founding member of the Hong Kong ICF Chapter.

She was a professional swimmer and, amongst many of her accolades, are the titles of South American Record holder and Brazilian swimming champion for 12 years, Pan-American Games silver medalist, 10th fastest backstroker in the world in 1992, World Master Champion and the winner of four gold medals at the Maccabiah, a.k.a. The Jewish Olympics, in 2015.  Ana was also an All-American and NCAA finalist competing for Arizona State University.

Ana is a natural athlete and keeping her daily routine of exercises gives her energy and clears her mind.  She lifts weights, swims, practices Pilates and yoga, and plays tennis regularly.  Besides loving to move, Ana also loves to travel.  She is a natural nomad and sees herself as a true citizen of the world.  She is a big advocate for self-care and believes it is one of the best tools for a healthy and balanced life.  She believes that it is only when we are full that we can give and truly support others.